Registering a trademark is a long process, but we are proud to announce that our ABG Capital triangle logo has been approved by the government! We had filed this on September 20, 2012 and it wasn’t untilTuesday this week that we received the official certificate.

So what exactly is a trademark? It’s a word, phrase, symbol, design or combination of those that makes your organization different than the rest. Now that our logo has been trademarked, we can add the ® to it so we can keep it protected.

If you have designed your own logo, that’s great! But have you thought about having it officially trademarked? You might want to consider it after you hear all these benefits of a federal trademark registration. First off it is in official public notice of your claim of ownership of the mark. You worked hard to design that and you wouldn’t want someone to steal it.

Next, registering your trademark in the U.S. can serve as a basis to obtain registration in foreign countries. This is huge if you are conducting business in other countries because registering in the U.S. DOES NOT mean it is registered in any other country.

The last benefit that registering your trademark has, is that it will be listed in the United States Patent and Trademark Office’s online databases.

If you would like more information on trademarks, please visit the United States Patent and Trademark Office website. They have compiled a great list of frequently asked questions about trademarks that can get anyone pointed in the right direction.